This new feature allows you to target audience according to one or more specific geo-locations. This feature is also known as "Geofencing".
How To Do Geo-Targeting?
You can apply this setting at the ad group level across Facebook, Search and Display channels.
1. Log in to XPO Media Broker, at the Campaign level, select one campaign and click on the ad group that you wish to apply the geo-targeting.
The geo-targeting feature is available under Geography, as one of the different targeting options during the ad group setup.
2. Input latitude/longitude, street address, postal code, city or country.
3. Adjust the radius. The maximum radius is 100km.
Note: Radius is not supported for selected locations.