How to Create or Add a New Google Ads Account in XPO

Ensure that you have granted access to your My Client Center (MCC) before you proceed with the following.

Instructions

1. From your Partner Admin dashboard, go to Integration > Manage Google Ads.
   
   

   
   
   

2. Under Manage Accounts tab, click +Google Ads Account.

   
   
   
   

3. In the popup modal, select the XPO Account, MCC Account, and Payment Profile information used for the new Google Ads account. Then, name your Google Ads account and click Save.

   
   
   
   

   XPO will automatically link your XPO account to the newly created Google Ads account using your MCC Account details.
   
   To verify that you have successfully linked the two accounts, try creating a campaign in XPO. The newly linked Google Ads account name should appear under the Google Ads Account section.
   
   

XPO Feature Improvement: Google Ads Account 

Previously, setting up a new Google Ads account for XPO required multiple steps: creating the ad account on your MCC account, granting Knorex access, and linking your account to XPO. This process was time-consuming and involved manual intervention.

With the new +Google Ads Account feature, you can create a Google Ads account directly within XPO, streamlining the setup process. There's no need to manually grant Knorex access or link accounts. This self-service approach empowers you to independently manage your Google Ads accounts while requiring only initial admin access to XPO. By eliminating unnecessary steps, we've reduced the account setup time by approximately 24 hours.