With XPO, you can now streamline the ad creation process by using the built-in Knorex KAIROSsm AI Engine. This feature assists you in creating content-based native ads without the need for manual creation.
How It Works
By entering the target or advertiser's URL and the advertiser's name, KAIROS will analyze the destination URL. The AI engine then generates multiple variants of headlines, body texts, and visually appealing images.
Instructions
- Create your Native Content Ad.
- Open the newly created Native Ad. You will be presented with 2 methods to design your Native Content Ad:
- Fill out the following mandatory fields:
- Destination URL: valid URLs with HTTP or HTTPS.
- Advertiser Name: alphanumeric values as well as special characters, with a maximum of 25 characters.
- Click Generate Ads. Based on the provided information, XPO will first analyze the content and will take up to 3 minutes to generate multiple unique ad copies.
- Once completed, you will be presented with 5 AI-generated ad variants. Click to expand each ad to view the details:
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Headline: an attractive headline from the destination URL with a maximum of 25 characters. Select "Use Long headline" if you wish to extend the headline to a maximum of 60 characters (alphanumeric + special characters).
- Text: the body text, with a maximum character limit of 90 (alphanumeric + special characters).
- CTA: the Call to Action button for the ad, with a maximum character limit of 15.
- Image: the image populated based on AI API. You can edit/crop the image. You can also replace it by uploading a new image.
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Logo: Logo of the advertiser that can be edited/ cropped.
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Headline: an attractive headline from the destination URL with a maximum of 25 characters. Select "Use Long headline" if you wish to extend the headline to a maximum of 60 characters (alphanumeric + special characters).
- Preview the auto-populated and generated ads. Any edits you make will be reflected in the preview.
NOTE: If ads aren't generated, previews will not be available. If this is the case, you may have to try again or use another URL.
- Save your Native Content Ad (NOTE: you must retain at least 1 ad variant tin order to click Save. You may also select all 5 ad variants).
- Once an ad is saved, you will not be able to change from AI-generated to Manual based Native ads. You can still revise the creative and design form, such as the headline, body text, CTA, image, and logo.
- If you wish to have different variations of the ad previews and ad variants, you can update the destination URL and click on Generate New Ads.
- When you edit the main/parent ad, all the ad variants will inherit the changes. You can also separately edit each variant ad.
- While editing the design form, you will not be able to delete any of the saved ad variants.
- You can clone Native ads. If you clone the main/parent ad, all its variant ads will be cloned as well.
- You can share links to Native ads.
- You can link Native ads to Native and Email ad groups.
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