How Do I Sync LinkedIn Audiences into XPO?

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The Editor
  • Updated

If you have existing audiences directly linked to your LinkedIn Campaign Manager, you can sync and allocate the audiences from LinkedIn into XPO. 

      1. From your Partner Dashboard, select Utility and then Manage LinkedIn

      2. You will be directed to the LinkedIn Account Management dashboard. From the desired LinkedIn Ad Account, click on Action and select Sync Audiences.

            • You will get a list of all audiences associated with that LinkedIn Account along with a check box at the end. The check box shows whether the audience has been allocated to XPO or not.
            • Click on the checkbox and click Save to allocate the audiences to XPO.


         

      3. The allocated/synced audiences will now be shown on your XPO Audience Dashboard as well as on the LinkedIn ad group audience page.
          • Any changes/edits made on the synced LinkedIn audience on LinkedIn, WILL NOT reflect in XPO as it is currently not supported.

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