How Do I View Ad Character Limits?

Different ad formats and channels have different specifications, pixels, and the number of characters you can use. While creating your ad, you need to follow details about the type of ad you're creating and their respective requirements. This will ensure smooth ad delivery.

How To View Facebook Character Limit In XPO

Learn more about Facebook ad formats and placements  

1. Set up a new Facebook Creative.
   
   
2. Launch the new creative from the Creative dashboard. While filling in design and feed details, you need to enter the headline, description, and text messages within the limited character space. The character limit is different for different ad formats and is displayed in the right corner.
   
   For instance, in the below image, the Description is 26/20 characters, which means you are over the 20-characters limit. The feature keeps you alert on the maximum number of characters you can enter for different formats.
   
   
3. Click Save.

How To View Search Character Limit In XPO

Learn more about Search ad limits 

1. Set up a new Search Creative: Select Search Ads under Creative Type
   
   
   
   
2. Launch the new creative from the Creative dashboard. While filling in design details, you need to enter the headlines and descriptions within the limited character space.
   
   This feature is to ensure you are within the limits. The length limits are:
   
   
3. Click Save.