Introduction

This is one of the many targeting options now available to advertisers on XPO. Use this feature to show your ads to the target audience based on the browser they are using.

 

How to Apply?

This targeting option is available at the ad group level.

1. Select the Ad Group to Apply

Under the Campaigns menu, select a campaign and click on the ad group to which you wish to apply browser targeting.

Screen_Shot_2019-04-15_at_2.51.10_PM.png

 

2. Add Browser Targeting

On the sidebar, click on Technology. It is one of the many targeting options available when setting up an ad group. 

Click on the Add Browsers button and select the browser(s) that you would like to target. 

Screen_Shot_2019-04-15_at_2.50.50_PM.png

 

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