How to Create a Creative from an Existing Instagram Post

Before You Start

Ensure that you have linked your Facebook Page and Instagram Account to Your XPO Account.

Instructions

1. Follow this guide to set up a Meta Ads creative. Under step 2, select Existing Post Ad as your creative sub-type. 
   
2. Upon launching the new creative design form, select Instagram Post as your Post Type. Then, click on +Add under Select Post.
   
   
   
3. A new window will open up called Select Existing Instagram Post.

   Use the search bar or filters such as Source, Media Type, and Date Range to find a specific post.

   To checkout any post on Instagram, click on its respective ID.

4. Select a post and click Confirm.

5. The preview of the post is available on the Design Creative page. To select another post, click on Change.

   
6. The Call to Action (CTA) drop-down list lets you select the text to be displayed on the CTA.
   
7. Provide the Destination URL that user will land onto after clicking the Instagram ad that you are creating.
8. If required, set the URL Tags that you want to append to the destination link.
9. Click Save to save your configurations.

   This creative is not live yet. You will need to link it to at least one ad group to activate and live it.